Though making forecasts is a difficult task, it is necessary to have some to keep you driving forward. While a majority of the industries have top performers, the social platforms do not have a clear winner. The government also remains unpredictable when it comes to running a social movement. This situation, therefore, becomes more difficult. Most often, the government is subjected to a leadership change. The change involves making a lot of compromises when it comes to taking decisions. As a result, erratic decision-making skills and inconsistent policies are frequently encountered. On the other hand, the industrial sector focuses solely on the demands of the consumer.
The industries rely upon market research to predict the customer behavior and requirements that in turn gets fulfilled. Whereas, the social sector must look into societal cues such as poverty, unemployment, hunger and homelessness to address. In such cases, the condition becomes intractable and a considerably different scenario. These aggregate social indicators should be dealt with immediately. The demands for the future can be predicted only with these societal factors. On the contrary, the dependability on these social factors become questionable. A majority of the reports circulated by the organizations offer partial opinions that are purely based on the service demands.
There is a misleading count every year when considering the homeless and poverty-stricken people. The definition of poverty is continually subjected to change depending on the ruling government. A big-data is most often projected and capitalized for profitable use. Several organizations utilize the micro-consumer transactions to scale up data. The inconsistencies that result enable us to question the integrity of the data generated. It is, therefore, necessary to practice a systematic way of data collection. Several analytical techniques must be performed to determine the social cues more accurately to create a better forecast. The needs of the social sector can be met only with a precise prediction.